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Gafisa: Brazil 09 housing sector strong
HOME >> NEWS >> Latin America >> Gafisa: Brazil 09 housing sector strong
May 18,2009

Gafisa, Brazil's second-largest residential builder, expects a good year for the country's real estate developers, particularly those with a focus on low-income housing, Chief Executive Officer Wilson Amaral said in an interview on Monday.

The company has cut the number of projects for 2009 but expects a $15 billion low-income housing plan by Brazil's government to propel sales of cheaper homes.

"The market has become more selective, but it didn't turn into the mayhem we imagined in September or October," Amaral said at the Reuters Latin American Investment Summit in Sao Paulo. "This year will be a good year for companies like ours with a strong foothold in low-income housing."

Gafisa aims to have a relevant presence in low-income housing, with a market share of 5-10 percent, he said.

The company has seen "immediate results" since the housing plan was unveiled late in March, with an increase in traffic at the shops for its Tenda (TEND3.SA: Quote, Profile, Research, Stock Buzz) unit that caters to low-income people, he said. Still, concrete results in terms of actual sales may only be known in 90-120 days.

The day after the package was announced, Tenda received around 3,000 phone calls at its contact center, compared with the usual 20 to 30.

"The package has created traffic at our stores, in our call centers that is far above normal," Amaral said. "We believe that a good portion of the pipeline of business generated with those calls will become actual sales."

Tenda had almost no debt and this week the company should seal a deal to raise 600 million reais ($280.5 million) in revolving credit from federally owned lender Caixa Economica Federal that will be used to finance its expansion.

"We have more room to increase leverage, if the market grows quickly," Amaral said.

Unlike the outlook in late 2008, Gafisa said real estate developers should see reasonable sales levels for the first three months of the year. The company will announce first-quarter results on April 15.

Brazil's real estate market was growing at an unsustainable pace in 2007 and 2008, Amaral said. The market should only recover in 2010, but that will happen at levels below what was seen before the turmoil in financial markets intensified in September with the collapse of Lehman Brothers.

The turmoil in global financial markets has created space for "opportunistic acquisitions," but Gafisa plans no takeovers for the time being, he said.

"Today, we don't see any other company or business that would complement the products we already have," Amaral said.

Gafisa is partly owned by Equity International, the privately held investment company headed by U.S. real estate titan Sam Zell that also has a stake in Tenda.

Source: http://www.reuters.com/

 
 
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